ComMetrics Footprint

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Trends are key with the FT ComMetrics Blog Index as the the FTindex results indicate. So we need to watch what they tell us, including the top 3 and top 10 as listed in the chart below.

We use several ranking mechanisms are used to arrive at the ComMetrics Footprint, such as the Google PageRank, Technorati Ranking, Technorati Authority, Yahoo! InLinks – Backlinks and Google Blog Search.

The figure to the right shows that the ComMetrics footprint index has been going up for the FT Global 500 and Fortune 500 firms whose corporate blogs are being tracked and included in the index.

The chart measures the top 3 and top 10 group of those ranked in the FT ComMetrics Blog Index.

The chart also indicates that after the slight drop in during January the overall index has stabilized and is moving in a pretty much straight line throughoug February and March 09.

Naturally, this index depends upon the reliability and accuracy of the data collected by others that we in turn use to calculate at the ComMetrics Footprint. Also, sometimes statistics can change much within a week or so resulting in major shifts in rankings. Nevertheless, looking at the trend 7us7

Find out more about the 2009 FT ComMetrics Blog Index using these links: Leaders by metric, What is top class,
Methodology, Good and best practice, Lessons learned, Trends to watch, Your own index report, Free download: pdf report

Please subscribe now so you can claim your personal and/or corporate blog AND trace those that you want to compare yourself to.

Find out more about how to improve rankings for your blog(s) and how this applies to the different indicators we use for ranking here:
FT ComMetrics Blog Index, Google PageRank, Technorati Authority, Technorati RankingYahoo! InLinks, Google Blog Search, and the ComMetrics Footprint.