Dieses Webinar fue Unternehmensblogger findet am 18. Maerz 2010 statt.

Corporate Blogs sind das Herzstück erfolgreicher Unternehmens-Websites und ein effizientes Mittel im Online-Marketing. Lernen Sie die neuesten Techniken um LeserInnen und Kunden mit dem Weblog zu gewinnen.

Mit Fallbeispielen aus der Praxis ermoeglicht das Webinar Teilnehmern neue Erkenntnisse auf dem Gebiete des Benchmarking. Es zeigt auf, wie man mit Hilfe von strategischen Kennzahlen zur groesseren Effektivitaet des Online Investments kommt.

Bitte registrieren Sie sich gleich hier:

==> kostenloses Webinar: Benchmarking und Erfolg von Corporate-Blogs messbar machen

In diesem Webinar lernen Sie, wie man Blogs konsequent für seine geschäftlichen Ziele einsetzen kann. Nach diesem Webinar wissen Sie, wie man die Anziehungskraft von Blogs zur Neukundengewinnung noch effektiver nutzt. Das spezielle Augenmerk ist dabei auf die Messung des Erfolges von Unternehmens-Blogs gerichtet.

18. Maerz 2010 um 10:30 MEZ (07:30 Rio de Janeiro / 09:30 London / 11:30 Kairo / 12:30 Moskau / 17:30 Singapor). Wir laden Sie herzlich zu unserem Webinar ein, an welchem wir anhand von Fallstudien aufzeigen, wie erfolgreiche Corporate Blogs in Industrie, Food-Branche oder Einzelhandel neue Leser gewinnen und deren Bindung an das Unternehmen foerdern.

Professor Dr. Urs E. Gattiker, Spezialist für Benchmark—Optimierung von und für soziale Medien, zeigt Ihnen, wie Sie die Wertschoepfung für den Corporate Blog steigern koennen und stellt Ihnen eine Vielfalt an sehr effektiven Techniken vor.

Ob ein Unternehmen gross oder klein ist, ob es aus der Industrie- oder der Dienstleistungsbranche kommt kann Ihnen dieses Webinar die effektivsten Straegien fuer Blogging und Marketing mit Hilfe sozialer Medien aufzeigen. Es wird Ihnen dabei helfen, eine Anzahl neuer Strategien besseren Nutzung von sozialen Medien im Unternehmen umzusetzen.
Wenn ueber Facebook, Twitter und Corporate-Blogs die richtigen Daten gewonnen werden, koennen sie effektiver genutzt werden. Dieses Webinar zeigt die neuesten Trends und wie sie eingesetzt werden koennen.

Aus dem Webinarinhalt:
- Benchmarking und Erfolg von Corporate-Blogs messbar machen
- Lernen aus Fehlern anderer
- Einsetzung von ‘push’ und ‘pull’Marketing mit dem Weblog
- Messung der 5 wichtigsten Kennzahlen zur besseren Leistung des Firmen-Blogs
- Fallstudien von Weblogs analysieren unter anderem auch solche welche im FT ComMetrics Blog Index aufgefuehrt sind
- Verstaendnis foerdern für soziale Medien
- Nutzung von Corporate-Blogs als effektive und wichtige Instrumente der Unternehmenskommunikation
- Vermeidung der klassischen Fehler im Weblog Benchmarking

Referent:
Urs E. Gattiker, Ph.D., Ph.D., ist ein Enthusiast der sozialen Medien, erfolgreicher Buchautor und Blogger. Er ist der Gründer und Chief Executive Officer von CyTRAP Labs GmbH. CyTRAP Labs bietet seinen Kunden Dienstleistungen auf dem Gebiete ‘Corporate Governance’ und  social media an. Die Abteilung ComMetrics spezialisiert sich auf Analyse und Messung des Erfolges von sozialen Medien (e.g., Entwicklung des FT ComMetrics Blog Index – – der Industriestandard zum Ranking von  Corporate Weblogs der FT Global 500 und Fortune 500 Unternehmen).

Um an diesem kostenlosen Webinar teilnehmen zu koennen muessen Sie sich bitte hier registrieren (eMail Adresse genuegt):
==>  Jetzt Teilnahmeplatz sichern – Corporate-Blogs: Effektives Benchmarking 11. Maerz, 10:30 Uhr MEZ

Download this document: http://commetrics.com/download/20/

Ihr Vorteil
Sie erhalten einen praxisrelevanten Leitfaden aus der ComMetrics eBook Serie, um Benchmarking von Weblogs sofort und erfolgreich in Ihrem Unternehmen einzusetzen.

Ihr Bonus
Freien Zugang zum My.ComMetrics.com Benchmarking Tool – Messen und Tracking der Performance zur Leistungssteigerung von Firmenblogs.

Um sich für dieses Webinar zu registrieren, besuchen Sie die unten angegebene Seite – tragen Sie eine eMail Adresse ein, um somit den Zugangscode zu erhalten

Bitte registrieren Sie sich jetzt da die Teilnehmerzahl limitiert ist (eMail Adresse genuegt)

Auf Englisch gibt es das Webinar hier: FREE webinar: Know which analytics to measure and which to ignore

P.S. – Besuchen Sie My.ComMetrics (register yourself – benchmark your blog(s) => improve performance). You can get updates for this blog on Twitter by following @ComMetrics or get a free subscription by RSS, or get new posts via email:

A free webinar for corporate bloggers on March 11, 2010.

Learn the newest techniques to attract and engage your readers, customers and leads. Get ideas, see examples and gain valuable insights on how social media benchmarking and actionable metrics can deliver highly qualified leads to your sales department.

In this webinar you will learn the newest techniques for effective blogging and nurturing engagement with both clients and casual readers. You will hear ideas, see examples and get valuable insight into how a benchmarking program can deliver highly qualified content to increase your customer engagement levels.

On March 11, 2010 at 10:30 CET (07:30 Rio de Janeiro / 09:30 London / 11:30 Cairo / 12:30 Moscow / 17:30 Singapore) ends 12:00 CET, you are invited to see how successful corporate bloggers attract, nurture and foster better engagement. Social media expert and speaker Urs E. Gattiker will show you how easy it is to improve your blogging and communication strategies, processes and practices by using the newest blogging and benchmarking techniques to increase your company’s impact on the web.

No matter what size your company, or your industry, this webinar will teach you important and highly effective blogging and social media marketing techniques and will inspire you to create a number of new social media strategies.

Blogging, Facebook, and Twitter are about capturing social media analytics and interpreting them wisely and in context. This webinar reveals the latest trends to gain valuable insight.

Attend this webinar to:
- understand benchmarking and why actionable metrics are important to improving performance
- learn how to develop an analytics program that delivers insight, not hindsight
- learn what you should effectively measure to make strategic decisions
- see how you can effectively leverage ‘push’ and ‘pull’ marketing with your blog
- know which analytics to measure and which ones to put aside
- learn from mini cases of blogs included in the FT ComMetrics Blog Index
- understand why social media and corporate blogging are effective and necessary
- learn how to get started and avoid common beginner’s mistakes

Speaker:
Urs E. Gattiker, Ph.D., is a highly experienced social media enthusiast, author and blogger. He is both a founder and Chief Executive Officer of CyTRAP Labs GmbH. CyTRAP Labs provides corporate governance and social media services to organizations worldwide and its ComMetrics division is a trail blazer in social media analytics (e.g., developing the FT ComMetrics Blog Index – the industry standard for ranking corporate blogs of FT Global 500 and Fortune 500 companies).

To get your free access to this webinar, please register now:
==>  FREE webinar registration: Benchmark your blog – improve performance => March 11, 2010 at 10:30 CET

Download this document: http://commetrics.com/download/19/

Your advantage
You will receive a benchmarking guide (out of the ComMetrics eBook Series) that will help you develop actionable metrics for your corporate blog and, as importantly, empower you to successfully communicate results based on five Key Performance Indicators (KPIs) for your blog.

Your bonus
Free subscription to the My.ComMetrics.com Benchmarking Tool – measure and compare blog performance against competitors.

P.S. - Visit My.ComMetrics (register yourself – benchmark your blog(s) => improve performance). You can get updates for this blog on Twitter by following @ComMetrics or get a free subscription by RSS, or get new posts via email:

Recently a gung ho client wanted to benchmark his social media efforts right away, but there were some crucial questions we posed that he needed to address before embarking on a benchmarking exercise. Below we share the first set with you.

1. Size of firm really does matter
If you run a micro-business you have to focus your limited resources on a few activities that will make a difference to your bottom line.

We advised our client that posting to the corporate blog once every two weeks might work in terms of time required and costs. Unfortunately, having two staff members monitor the Twitter account and respond to customer inquiries seven days a week may be too much to ask.

The client took our hint and decided to save costs by focusing on the corporate blog for the first year, and not putting too much effort into the Twitter account for now.

2. B2B vs. B2C – Different social media marketing channels…right?
Cadbury’s 2007 Gorilla marketing campaign was a YouTube hit, in spite of breaking most golden rules for effective chocolate advertising. For starters, there were no images of people eating or making chocolate in the ads. Instead, a gorilla was seen hanging on a drum.

The above example and many others focus on B2C (Business to Consumer) cases by global brands. But selling toothpaste (e.g., Crest) for a global brand (P&G) requires different skills than selling printing or graphic design services to a professional clientele, such as media buyers from large advertising firms. Plus, the social media challenge is different for a company with a staff of five than for ABB, GE or inContact.

In short, getting a consumer to purchase chocolate is quite different than an industrial buyer trying to find a chocolate supplier or even computer software for an airline catering firm.

Being in B2B, our client understood that 1,000 readers might be all she needed, as long as they included some of her most important clients. As well, Digg or StumbleUpon traffic would be of limited value, since it was unlikely to bring industrial buyers to her company’s blog.

3. Social media means quick success – or not
We all know that prosciutto ham and great wines take time to ripen and develop their full-bodied flavor before going to market. Similarly, some of the most innovative products took years until they became a success, such as:

- the Qwerty keyboard: known for the first six letters from left to right on the English keyboard, it was created in 1868 by newspaper editor Christopher Sholes. He called it “Type Writer” and it is still used today, even on computers.
- Erno Rubik invented the Rubik’s Cube in 1974. He applied for his Hungarian patent in January 1975, got approval in early 1977 and the first Cubes appeared at the end of 1977. These days Rubik’s Cube is widely considered to be one of the world’s best selling toys (see image at right).

While we all know about cases of companies that did great within a relatively short time such as Google, Facebook and FriendFeed there are many more that are still working hard to achieve success.

As a wine connoisseur, our client understood the concept of aging something to perfection and agreed to give her blog venture at least twelve months. Most importantly, she committed herself to creating one blog post every month to provide value for her clients, her main target audience.

Take-aways
The above post would suggest the following:

Social media is not scalable: Focusing on a corporate blog should be the core activity of any social media strategy to begin with – here you can build a responsive audience over large distances for building your firm’s social network. Thereafter you may have the know-how and resources required to join and succeed with other social media channels, such as Facebook or Twitter, Naijapulse or Identi.ca.
Building success takes time – better start today: Finding your voice and generating feedback or conversation does not happen in three months, so perseverance and quality content are key.
B2B is a different ballgame than B2C : Things that might work for B2C global brands such as Starbucks may fail miserably for a mid-size firm in the B2B domain.

P.S. – To help you devise the right strategy that will help you get a bigger return on your blogging efforts, we prepared a list of 20 lessons one should follow, or the 20 mistakes you definitely do not want to make with your corporate blog:

1) Lessons 1 – 4: Starting your blogging off on the right foot
2) Lessons 5 – 7: Setting the stage – ready – go
3) Lessons 8 – 11: Whatever domain, home you choose – beware
4) Lessons 12 – 13: Getting the basic SEO issues right
5) Lessons 14 – 17: Authenticity and quality are key
6) Lessons 18 – 20: Improving blogging effectiveness

What is your take? What needs to be done differently when using social media in a B2B context? Please share; we love to dialogue more in the comments.

By the way: HowTo.ComMetrics.com provides the straightforward answers you need to use your social media tools more effectively, while saving time and improving your social media tracking and brand monitoring.

Why not register yourself right now – it’s FREE!

Previously in this series we published:
1) Lessons 1 – 4: Starting your blogging off on the right foot (2009-06-03)
2) Lessons 5 – 7: Setting the stage – ready – go (2009-06-03)
3) Lessons 8 – 11: Whatever domain, home you choose – beware (2009-07-08)
4) Lessons 12 – 13: Getting the basic SEO issues right (2009-07-08)

Today we release the last two installments of these tips and lessons. The sixth, and last, post can be read here:
6) Lessons 18 – 20: Improving blogging effectiveness

In this fifth post, the focus is on commitment, authenticity and managing cultural differences carefully.

Lesson 14: Commit to regularly posting during mid-week
Having several writers makes it easier, but a politician is better off writing their own posts to assure an authentic voice (see Lesson 16 below).

Case study 2: Blogging politicians – how do they measure up?

The saying “out of sight, out of mind,” applies here. Hence, irregular posting makes it more difficult for your readers to remember that a blog provides good information. In the fast-changing blogosphere, an irregular posting schedule like Aviva’s does not seem a good strategy.

Finally, more people are on the Internet during the week than on weekends, so posting regularly during the week (e.g., Tue – Th) is most effective for reaching business and potential subscribers.

Lesson 15: Depth and breadth vs. crowdsourcing
Outsourcing is en vogue – some say it helps bring down the head count, looks good on the books and saves money. To succeed with outsourcing blogging means that you must secure the services of  ‘experts’ and ‘volunteers’ that understand your business, as this example illustrates:

Case study: eBookers or how to skip the ropes

But will these experts be as motivated as your staff, providing value for money to your current and potential customers? Can one assure consistent quality as well as making the company more personable? Will you trust others to be your voice on the web and if you do, is this a viable strategy?

Surely outsourcing blogging content fails to give the company an authentic voice (see Lesson 16 below). As importantly, to assure depth and breadth means checking up and making sure that those posts not meeting these criteria are either improved or simply not published – a time-consuming and, therefore, costly option. In today’s competitive environment, learning from and relating to customers is an opportunity that cannot be missed.

To see how well your blog strategy works register your blog here:
My.ComMetrics.com – benchmark your blog – improve your score – sign-up for FREE

Lesson 16: Authentic voice makes a big difference
An effective blog represents corporate policy, strategy and viewpoints. Hence, people need to be authentic.

Therefore, while having text vetted by the legal crew as well as the PR folks makes it all a bit more sanitized, it also removes much of what may raise interest readers. This does not mean that legal issues do not matter but it needs to be personable to get and keep people interested.

Of course, unless your CEO has the passion, desire, time and dedication to commit to frequently blogging and curate the comments, this should be avoided at all costs. That being said, there are countless examples of brilliant CEO blogs from people who love to write and share their insights. A great example is Jonathan Schwartz’s – CEO of Sun, now Oracle – blog. But either do it right or don’t go there.

Lesson 17: Culture, language and medium – editors should apply
Whatever the language of a blog, many of its readers will have a different first language. In turn, one should consider this when writing for a global social media audience.

P.S. – Not every CEO will come across successfully on video => CEO webcasts on YouTube – will it turn them into megalomaniacs?.

Takeaways

Authentic voice is key – outsourcing blog posting is not an option.
Commitment matters – regular AND relevant posts and response to comments keeps your readers interested.
Slang or humor are out – people whose first language is not the one used on a corporate blog will otherwise be lost.
Act locally, think globally – while you are on vacation many of your faraway readers are working, so assure posting during holidays. It is worth the effort.

I will keep it brief, love to dialogue more in the comments. What is your take? Please share.

Previously in this series we published:
1) Lessons 1 – 4: Starting your blogging off on the right foot (2009-06-03)
2) Lessons 5 – 7: Setting the stage – ready – go (2009-06-03)

Today we release the next two installments of these tips and lessons, the fourth of which can be read here:
4) Lessons 12 – 13: Getting the basic SEO issues right

The final set will come your way August 12:
5) Lessons 14 – 17: Authenticity and quality are key
6) Lessons 18 – 20: Improving blogging effectiveness

Corporate bloggers should follow these lessons to save on resources, money and improve blogging effectiveness. It actually takes little effort but the results are astonishing if you correct r completely avoid these mistakes.

To make sure that you don’t miss any of these upcoming posts, just leave your e-mail here:

Lesson 8: Host blog on corporate domain
Most corporations’ main pages have a relatively high Google PageRank (ranking range from 0 to 10, the higher the better). Besides brand recognition and reputation management purposes, this is one more reason why the blog should be hosted under the corporate domain. Advantages include:

a) benefiting from the main page’s Google PageRank,
b) being easier to find for stakeholders, and
c) contributing to and receiving traffic from the main page.

Following the above strategy will result in the blog starting with a higher Google PageRank than it would otherwise get. If one cannot follow the above approach, one has to pay the price as Volvo (212.181.8.238/webbplatser/vbeb/default.aspx) and Swisscom (swisscomnature.blueblog.ch) illustrate.

Lesson 9: Make finding the blog on the corporate website easy
This seems obvious but often it fails to work properly. Nokia does this smartly and effectively (see below). Here, regardless of the visitor’s geographic location, the blog section features prominently on the main website and once one clicks on it, finding the blog one is interested in is simple.

Unfortunately, many corporate blogs use a different approach that is far less user-friendly. For instance, on a visit to the GE corporate website, one will not find a quicklink to a list of all the company’s blogs. Instead, one must search and dig quite a bit to find what one came for. Why make it difficult when easy does it better?

Lesson 10: Make sure variations of the blog’s URL work
Not always do links to the blog’s main page work properly, especially in cases where users type an alternate version of the link, such as:

- www.HowTo.ComMetrics.com instead of HowTo.ComMetrics.com,
- www.blog.Daimler.com instead of blog.Daimler.de, or
- gereports.ge.com instead of gereports.com.

Check the above links for yourself to see which ones work – at least one will give you an error. This is an oversight that can easily be fixed and one wonders why any organization that maintains a corporate blog would overlook this issue.

To see how well your blog strategy works register your blog here:
My.ComMetrics.com – benchmark your blog – improve your score – sign up for FREE

Lesson 11: Once it is chosen, keep your blog’s URL
Toyota Open Road Blog, a blog with a nice ComMetrics footprint (the lower the score the better your blog ranks within the same category – apples vs. apples), lost a lot of ground when its advertising people decided to change its URL and move the blog to the Toyota website.

In this case, the Google PageRank immediately dropped to 0. Giving up a 6 Google PageRank (some weeks it was a 7) just to move a blog might fit the corporate strategy, but is this  effective in terms of corporate best-practice?

Once you choose a URL stick with it and don’t let any advertising expert or strategy guru tell you otherwise. This will save you time and effort in the long-term. And as Nokia and others demonstrate, any blog can be easily linked to and featured on the global website for people to find quickly and easily.

Okay, now it’s your turn. What techniques you have used to improve your blogging effectiveness? What was your most successful “let’s do this and move on” tactic? If you have come close to resolving these challenges smartly, what did you do? Which of the above four strategies is your favorite? Which one do you think is just baloney? It’s okay – be honest. We can take it. Thanks much.

P.S. – You may find our next set of ropes to skip of interest as well: 4) Lessons 12 – 13: Getting the basic SEO issues right (2009-07-08).

Imagine your boss has just told you that budget cuts necessitate cutting social media expenses and you might lose your job shortly. In a semi-desperate move you suggest that she give you another three months to show what a difference you can make for the company by revamping the corporate blog.

Can we help? Absolutely! After publishing the 2009 FT ComMetrics Blog Index, which ranks FT Global 500 and Fortune 500 companies’ corporate blogs, we came to the conclusion that it might be helpful to share some of the insights we have gained.

Today we release the first installments of these tips and lessons, the second of which can be read here:
2) Lessons 5 – 7: Setting the stage – ready – go (2009-06-03)

The next set will be published July 8:
3) Lessons 8 – 11: Whatever domain or home you choose – beware
4) Lessons 12 – 13: Getting the basic SEO issues right

The final set will come your way August 12:
5) Lessons 14 – 17: Authenticity and quality are key
6) Lessons 18 – 20: Improving blogging effectiveness

To make sure that you don’t miss any of these upcoming posts, just leave your e-mail here:

Lesson 1: Ropes to skip – learn from others
There is no good reason to make the mistakes we discuss below and in subsequent posts. Just read these rules and decide carefully.

ComMetrics – thanks to input and advice from others we have come up with the 20+best WordPress plugins to make our lives easier; and
Daimler – Why did Beck’s not ask Daimler before starting an expensive revamp of its blog?

Lesson 2: Define the type of blog you want
Who or what is it supposed to provide information about? Delivering information to investors is different than blogging about a non-profit organization’s neighborhood initiative.

Dell’s investor blog, DellShares, serves shareholders, while Direct2Dell offers customers a way to find out about new products and provide feedback.

Dell’s blogs deliver different fare and their success speaks volumes about the company’s smart blogging strategy.

Lesson 3: Define the target audience
The question is, are those that read Renault’s Formula One racing team blog would be the kind of people you want to reach out to. Hence, who is your target audience – sports fans, customers, potential clients, regulators, donors or someone else? Some of your audience may fall into more than one category, such as sports fans who have and will continue to purchase Renault’s cars.

The challenge of finding your target audience is nicely illustrated by:

General Electric – Blogging for shareholders, creditors and financial analysts

General Electric’s blog is one example where institutional investors and shareholders can get information they might not be able to get elsewhere. But if you are interested to find out about its research and what future products it has in store, GE Global Research Blog will serve you better.

To see how well your blog strategy works register your blog here:
My.ComMetrics.com – sign up for FREE and compare your performance to the Renault F1 team or UPS racing blogs – we’ll help you gain the upper hand.

Lesson 4: Determine what the focus of two-thirds of the content will be
People sign up to get a blog’s RSS feed because the content looks of interest to them on a first or second visit. Straying far from the topic is not always appreciated by one’s audience, considering their many other time commitments and options for news sources. So staying on target is key when it comes to delivering unique content.

UPS racing in the US – get the latest results and box news
Renault F1 team – all about the races – from news about the Red Bull team to McLaren Mercedes – this is what you get

Both cases above show that these blogs provide racing news, so choose Renault for Formula One or UPS for NASCAR news. Somebody who is not a car racing fan is definitely not a targeted reader for these blogs, which is fine as long as it remains of interest to the target audience.

Okay, now it’s your turn. Would you have addressed any of these challenges differently? Did I miss something in one of the three points addressed? Do you agree or disagree? Give us shout-out, whether for joy or frustration, but please share your thoughts. Thank you.

P.S. - Continue with our next set of ropes to skip: 2) Lessons  5 – 7: Setting the stage – ready – go (2009-06-03).

May has been a really busy month for us. As the cartoon to the left illustrates, we talked with Dogbert and convinced him to help us come up with some nice additional features for your dashboard.

Our work with the folks at the Financial Times has also yielded satisfying results. You can get more information on our collaboration in the following posts:

- FT ComMetrics Blog Index published
- FT ComMetrics Blog Index released: KISS the blog-bride
- FT ComMetrics Blog Index: How we found you
- FT ComMetrics Blog Index: The winners are
- FT ComMetrics Blog Index: Just do it – right

Incidentally, to be notified about new features, tricks and tools first, why not enter your e-mail here and get on our VIP list:

Here is what is coming your way: My.ComMetrics.com real-time trace updates or, who is Googling you – creepy or useful?

Alerts can be a good thing. For instance Ziggs.com alerts you when someone looks up your CV online.

Real-time trace updates from My.ComMetrics.com are similar to Google Alerts or those from Ziggs. As the subscriber, you get informed when someone decides to add your blog to their dashboard. Hence, your blog’s performance is now being compared with that attained by another blog that covers a subject area similar to yours.

Additionally, the real-time trace alert provides the recipient with such information as:

• View the vital statistics for http://daniel.shortens.net/ – by logging on you can see some of this ‘other’ blog’s performance indicators (i.e. how well this corporate blog is performing)
• Trace http://daniel.shortens.net/ – logging on automatically adds this blog to those we trace on your behalf so you can find out who is doing better.

Please let us know your reactions and comments about this; what do you think? Are there other features you would like? Thanks for sharing.

To see how well your blog strategy works register your blog here:
My.ComMetrics.com - benchmark your blog – improve your score – sign up for FREE.

You can also follow us on Twitter  MyComMetrics.

PS. Find out how My Tools can get you the vital blog statistics delivered the way that suits you the most – save time, money and blog more effectively.

Why would you want to be an alpha tester – if your answer is yes go here: click here to register yourself now

So you want to be convinced? We could try by writing some fancy text. Instead how about asking you four questions that you should answer for yourself right here:

1) are you a blogger?

If your answer is yes, read on.

2) do you own or are responsible for a blog?

If the answer is yes, read on.

3) do you want to compare your performance against how well other bloggers are doing?

Probably your answer is yes. You want to see how you benchmark and rank against others.

4) want to see how your performance changes over certain periods?

Of course, you want to know how things change over time (e.g., first Quarter against fourth Quarter 2008).

Most importantly, how the First Quarter in 2009 is comparing to your First Quarter in 2008 you want to know.

How about a tool that visualizes these changes and compares things to your closest competitor? You can get it.

so what are you waiting for?

Answered yes to the questions listed above, go register and take us for a test-drive.

Just remember, we are still developing this tool and things are improving as you read this post – which means new services, tools and tricks added every other week it seems.

Nevertheless, start tracking your blog’s performance using this information to become more effective with your blogging efforts.

click here to register yourself now

By registering you can benchmark and compare your blog right away. Of course, alpha testing is free, what else.

Discover ComMetrics and take advantage of our risk-free option now, takes less than 5 minutes to start getting results.

1st step – sign-up
2nd step – claim your blog
3rd step – begin to benchmark and start to improve – you are within this section
4th step – customise to attain better insights